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AUFC Shake it!

iOS & Android Mobile App

2019
Visit
About Project

Fan engagement App Development for Adelaide United Football Club. AUFC Shake it! is a high performing fan engagement tool that helps Adelaide United Football Club interact directly with fans through their mobile phone.

Using the app, fans shake their phones at AUFC home games to instantly win offers, prizes or enter into competitions.
AUFC Shake it! has been running for the past two A-League seasons.

Highlights

Shake it! provides AUFC with a wide range of data to help them better understand and interact with their fans.

  • Verified contact data including email and facebook for ongoing engagement external from the app
  • In depth demographic data
  • How often they interact
  • How often they attend home games
  • What types of offers / deals work best within specific demographics based on redemption data

Its a product people want – The AUFC Shake it! App averaged 45% download conversion rates in the app store, putting it at double the industry average. It also achieved top 20 trending for their respective app stores. The app achieved a redemption rate of 30% for retail/hospitality specific vouchers and offers.

tim baker

Tim

Digital & Marketing Coordinator, AUFC

We at Adelaide United are always on the look out for innovative solutions that make our match days more enjoyable for fans. We’ve only just launched the app, but it’s already proven a hit with the fans and helped us land new partners for the 17/18 season

Chat with us now

We would love to work with you.

Contact us
Adelaide App Developers Appliquette

L2 44 Pirie St
Adelaide, South Australia

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